The Merchant (coming soon)
This is The Merchant: a newsletter about sustainable commerce businesses. I’ve spent the last 4 years scaling a profitable, venture-backed ecommerce business from $0 to $25m+ in annual revenue. I invest in and advise commerce businesses, and these days I’ve been spending a lot of hands-on time with businesses focused on alternative business models within commerce — affiliate models, commerce marketplaces with digital subscriptions, and brands that sell premium digital media content with their products. I’m here to break down all the different ways to effectively sell shit online.